overview
Bibendum Bar aimed to launch their own range of premium, sustainable mixers, focusing on quality and local sourcing to create a unique product that stands out in the market.
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the brief
The Problem That Needed Solving
They sought to develop a range of world class mixers where ingredients could be locally sourced and packaged in Australia, emphasising sustainability and flavour authenticity while catering to their growing base of discerning consumers.
our solution
Working closely with the team at Bibendum we focused on crafting exceptional mixers using the best flavours available. This took place over a number of sample sessions. Once the recipes were locked in we worked on localising the ingredients and working alongside the canning facility to make sure the finished product matched the quality of the signed off samples. What made this project so refreshing was their commitment to quality first, rather than just cost. Together, we built something special that perfectly aligns with their vision and stands out in the market.
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